Success Stories
Our client stories are more than just success stories; they are testimonials to the power of compelling narratives. From amplifying awareness to driving engagemement and fundraising, each case study unfolds a unique journey of collaboration.
Asylum
Access
Refugee Rights: Transforming Asylum Access's Outreach
Asylum Access aimed to enhance their outreach to better communicate their mission focused on legal empowerment, policy changes, and global systems change. They faced the challenge of creating a cohesive marketing and communications strategy to boost their online presence and engage effectively across different regions.
To tackle this, we began with a comprehensive marketing and website audit to assess their current efforts. We then developed a strategic marketing and content plan tailored to their needs, including a visually appealing monthly email newsletter, weekly blogs, and engaging webinars on key topics. We also ensured a coordinated marketing approach across their locations in Mexico and Malaysia and provided training to empower their team to manage these efforts independently.
Our strategy led to notable results: website engagement increased by 40%, newsletter open rates rose by 75%, and webinar attendance grew by 60%. These initiatives not only met their immediate needs but also laid a strong foundation for ongoing success, allowing Asylum Access to maintain a robust global presence and effectively advocate for refugee rights.
Anticancer Lifestyle
Cancer Prevention: The Anticancer Lifestyle Program’s Journey
The Anticancer Lifestyle Program needed to effectively deliver their cancer prevention course to households nationwide. Many cancer patients are faced with the question of “what do I do now?” and ACLP wanted to empower individuals after a life-changing diagnosis.
We began by launching a monthly webinar series with experts from UCSF and MD Anderson, attracting hundreds of attendees. We also created a dynamic blog filled with practical tips, recipes, and advice on cancer prevention. To further engage subscribers, we developed a bi-monthly newsletter with compelling content. Our strategy included impactful eBooks, providing accessible cancer prevention knowledge. This approach led to a rapid increase in their subscriber base, growing from zero to over 70,000.
To broaden their impact, we translated the eBooks into Spanish, ensuring vital information reached Spanish-speaking audiences. This step enhanced inclusivity and significantly expanded the program’s reach.
Our initiatives yielded impressive results: the subscriber base surged to over 70,000 individuals from zero. The Spanish translations of eBooks broadened their reach, ensuring critical information was accessible to Spanish-speaking audiences and enhancing the program’s inclusivity and impact.
Edgility Consulting
Wage Equity: Revamping Edgility Consulting’s Marketing Strategy
Edgility Consulting, dedicated to advancing wage equity, faced a crucial task: enhancing their marketing efforts beyond a website redesign. They needed a strategy that would support their mission and significantly boost their outreach and engagement.
To address this, we began by delivering impactful blog content to establish their authority. We then expanded our strategy to include a dynamic email newsletter, engaging webinars, and a targeted social media plan. Additionally, we provided comprehensive training to Edgility’s team, empowering them to manage and execute marketing initiatives independently.
Our efforts led to significant improvements: blog engagement tripled, newsletter subscribers increased by 50%, and the Edgility team gained the skills to sustain their marketing efforts. These enhancements solidified Edgility Consulting’s position as a leader in wage equity and greatly expanded their outreach and engagement.
Housing Authority of San Joaquin County
Accessible Housing: Housing Authority of San Joaquin County’s Annual Report
The Housing Authority of San Joaquin County required assistance with their annual report, a task that involved more than just writing. They needed a well-designed layout to showcase their numerous initiatives, as well as comprehensive content including interviews, visuals, and engaging copy.
We began by collaborating with a designer to create a layout that would effectively highlight their various programs. This involved interviewing program leaders and tenants, gathering relevant visuals, and writing detailed and engaging copy. Our team worked diligently to bring all these elements together into a cohesive and visually appealing report.
In just two months, we produced a beautiful annual report that was well-received. The final product was utilized on their website and presented to their board of directors, effectively showcasing their initiatives and achievements.
6th Street Studios & Art Center
Art for Kids: Elevating Sixth Street Studios & Art Center’s Online Presence
Sixth Street Studios and Art Center, operating with a limited budget, needed a cost-effective solution to manage their social media. They required someone with a blend of strategic insight and design skills. The organization was uncertain about the optimal posting frequency and timing for Instagram and Facebook, and they sought to expand their reach while fostering collaborations with other local organizations in Gilroy.
We stepped in to develop a consistent posting strategy tailored to their needs. Using Canva and HubSpot, we organized their social media efforts and created a streamlined approach. Our work included daily Instagram and Facebook stories to promote their programs and a monthly newsletter to highlight their classes. We also facilitated cross-collaborations with local organizations to enhance their community engagement.
Our strategic approach led to a well-organized social media presence that effectively promoted their programs and classes resulting in increased attendance and selling out their summer camps.
